How to do overseas e-commerce promotion? This is something that some merchants doing cross-border e-commerce business are more concerned about. Whether it is a seller on the platform or a seller on an independent website, everyone wants to share a piece of the pie, so they should do a good job in the promotion of overseas e-commerce. This article It will be explained in detail from 5 aspects.
1. Paying for promotion
is rewarding. Paid promotion is a good Latest Mailing Database way to promote overseas e-commerce, mainly through advertising on Facebook, Google and other platforms. Before promotion, you need to determine the intention of promotion, whether you want to increase sales or build a brand. After determining the intention, you can open an advertising account, and then you can place the created advertisement on Facebook.
2. Pinterest traffic acquisition For
cross-border e-commerce merchants, you can register an account on the platform, and then publish your own Pin map on the platform. At this time, you can add a link to your own independent site, or add a link to the product. Yes, you can choose according to the actual needs of the seller. When the user sees the seller's Pin picture, if they think it is good, they may choose to buy it.
Reddit marketing It is also a good way to use Reddit to conduct cross-border e-commerce marketing. Reddit is a very popular website, and it is also relatively high in the rankings of major websites in the world. It pays more attention to the details of marketing. , the seller finds a section suitable for marketing on Reddit, and adds the link of the product to complete the e-commerce promotion.
4. Search engine optimization (SEO)
When users choose products to buy, they generally choose to buy from websites that are relatively high in search engines. Therefore, for overseas e-commerce promotion merchants, do a good job in search engine optimization. appears to be very important. Usually, there are many reasons that affect the ranking of a website, such as the number of high-quality external links, the weight of the website, and other factors.
If you want to optimize the website well, you can design the pictures of the website more beautifully, spend more time on the landing page of the website, and put more effort into the content of the website, so that users can be attracted when they open the website, and then generate purchases the behavior of.
This article introduces 4 methods for overseas e-commerce promotion. Sellers can choose which method to use to promote cross-border websites according to the actual situation. In this era, cross-border e-commerce is also a good monetization channel. For merchants who want to do cross-border e-commerce but have not yet taken the first step, they can actually try it.