Private decision-making institutions. Inesem business school master medical science liaison more information factors that directly influence the access marketing strategy as in any marketing strategy, external elements are involved that, although we cannot control, we can analyze, such as: changes in the legislative environment. Demographic data of the population we are targeting. Uncovered medical needs . Creation or elimination of new purchasing centers.
Competition prices , demand and supply. Definancing of products. Process of sale of new medicines in spain the sale of new medicines in spain begins with an exhaustive process of negotiations that pass from the european institutions to the autonomies. In our case and very briefly, pharmaceutical companies have to follow the following steps: after years of work whatsapp number list and research, the drug is approved , or not, by the european commission and later by spain. Once the drug has been authorized for sale, all relevant documentation will be sent to the ministry of health . It is then that a long process of negotiations will begin between this institution and the interested company that can last from six months to a year.
After obtaining financing , the drug is presented to the autonomous communities and they have the ability to decide whether it is distributed in their territory. Finally, even if a community gives the green light to the sale of a drug, hospitals will also have the power to choose one or another of the same active ingredients. What are ipt or therapeutic positioning reports although a certain product is approved to be manufactured and marketed, not all of them can be subsidized. The ipt or therapeutic positioning reports