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How do I know if my social media management tools Latest Mailing Database are working? If your analytics show consistent growth and engagement, they are likely working for you. If there is any sense of how any of the managed accounts will look (eg: follower count, likes/retweets, etc.) then this could be an indication that there may be something wrong Latest Mailing Database with their setup. What social media platforms do startups typically use? Startups tend to stick with what they know, which is Facebook, Instagram, and Twitter.